In the day to day world of sourcing (or any line of work, really), we’re often inundated with a “to-do” list that is overwhelming and stressful. Seeing as we’re all human and prone to mistakes when we’re overloaded, we can often make mistakes in our messaging that can derail any candidate engagement before it even has a chance to blossom.
Attention to detail matters in our world, and small mistakes can have not-so-small consequences downstream. So here are some things you can start immediately implementing in your processes to ensure you stand out.
What’s in a Name?
This is the easiest one to control. We’ve found the person we want to reach out to, and have identified a plethora of platforms where they have a profile for us to gather information from. Yet, too often, names get misspelled or the wrong name is put in the message altogether. Those messages are often discarded before they are even read, and that effort is wasted. Take the extra second to make sure you’ve spelled the name right. Additionally, if someone uses a nickname on all their profiles, you should have a reasonable level of comfort using that name. For example, if a candidate uses “Steve” on all their profiles, it doesn’t make a ton of sense for one to approach that person with “Hi Steven”.